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SUMMARY

Brazil is known for being the country of soccer but few know that Brazil is the second country with the most passionate NBA fans in the world and continues to grow.The easiest thing would be to be a soccer fan but there are many passionate about basketball and the NBA who are out there who prefer not to do what the majority does just to follow the majority.

So we reate an integrated campaign that doesn't just talk about sports but about those fans who live the NBA outside the court.

NBA & CONVERSE .

Nba goes beyond courts .that why after 20 years of sponsorship Bud wanted to celebrated this partneship re createing the fierst sneaker made for Basketball. Converse and Bud two icons toghether

Cheers Chuck

BUD&PIET

We also created a collab with one of the most fashion clothes design on Braisil and we launched the collection on SP Fashion Week.